China: The Land Where Fake Brands Reign Supreme

Posted on October 22, 2010

Shamelessly, China has dubbed itself as “the king of counterfeiters” and the city of Nanjing, east of Shanghai, prides itself on the imminent grand opening of a new shopping centre dedicated to some 58 fake brands of merchandise. These imposters bear strong resemblances to their original inspirations, but are often differentiated by an intentionally mis-spelled letter or two.

China: The Land Where Fake Brands Reign Supreme picture

Some of the brand impostors featured at this mall include: a McDonalds look-a-like burger bar called McDnoald’s, a Starbucks-style coffee shop called Bucksstar Coffee, Panosaonic electronic products, Gillehe shaving supplies, Pmua sneakers, Adadas sportswear, and a wannabe Pizza Hut called Pizza Huh.

China: The Land Where Fake Brands Reign Supreme picture

Counterfeit goods have been the bane of the world trade industry for decades, and China, while a blatant culprit, is far from the only one. The dynamics of the infringement varies from breaches of product patents in industrial and technical products to illegal reproductions of copyright entertainment material to fake luxury brands.

According to official estimates, counterfeit products account for 15%-20% of all the products made in China. While the crime covers a vast range of both industrial and consumer products, counterfeit pharmaceuticals are produced at very high levels within the world pharmaceutical trade and the level is higher than even the highest estimate of 25% in China alone.

China: The Land Where Fake Brands Reign Supreme picture

Pictures of the fake stores leaked to the press, and angry consumers have been exerting pressure on the city bosses to ban the soon-to-be opened mall. In the recent past, China has cracked down on fake brands by closing down business retailers in order to build a better positive image to the outside world.

China: The Land Where Fake Brands Reign Supreme picture

To stem the tide of this insatiable phenomenon is like trying to plug up a giant waterfall with a piece of gum. The truth is that fake brands are flourishing in China, feeding with frenzy upon its cheap available labor force.

China: The Land Where Fake Brands Reign Supreme picture

While many shoppers may feel that the people who walk into these stores think they are getting the real thing, there are others who claim that these counterfeits are non-deceptive and that the consumer knows they are buying an imitation of a famous original brand.

No matter how you cut it, producing and selling fake brands is still dishonest and the original creator of the product is the loser.

This controversial new “fake mall” may be the first of its kind, but copycats are and always have been everywhere.

The difference is that these bogus products are no longer being peddled from suitcases and market stalls on crowded back streets.

Now you can walk to the new mall wearing your fake pmua sneakers, stopping for a bit after checking the time on your fake Rollex to sip on your Bucksstar coffee and have a fake hamburger at a nearby McDnold’s.

China: The Land Where Fake Brands Reign Supreme picture

Then you can go home and pop a fake valyum to rid yourself of any guilt you might have about your illicit purchase.

Happy shopping.

(Link)

China: The Land Where Fake Brands Reign Supreme picture

MDeeDubroff

M Dee Dubroff is the penname of this freelance writer and former teacher originally from Brooklyn, New York. A writer of ghostly and horror fiction, she has branched out into the world of humorous non fiction writing and maintains eight web sites covering a wide variety of topics. She also writes feature articles for several local newspapers. Her book entitled: A Taste of Funny, and her website, Eat, Drink And Really Be Merry (http://www.ingestandimbibe.com) feature many well researched and humorous articles on the subject of food and drink.
« Go to post archive
7 comments
Guest
Guest

The S & M'slooked yummy.

evidence
evidence

do your homework, author. The buckstar coffee picture is not real. It was exposed on Chinese forums years ago as a temporary sign put up on a new development. These are very common, and are used to attract attention and possible tenants. Every few months, another article uses one of these pics as evidence, without realizing what they are really pictures of. Even without context, in the picture the interior is clearly empty, and there is a realtor sign on the bottom right.

Tristan
Tristan

hahhhh i like that PMUA! what should i say, to be honest, i really want to know who will pay for them. it's really a shame thing when people are laughing at them.

丹尼尔
丹尼尔

What a joke! This is not the first fake mall in China, qi pu lu & tao bao cheng in Shanghai have been around for years let alone the Pearl markets in Beijing. Perhaps if these corporations didn't charge the high prices they do, paid fair wages to the Chinese people making the goods in sweat shops or sold foods healthy foods I might be concerned. I say stuff them they have got rich out of poor people struggling to feed themselves in a third world economy for decades, they have poisoned richer nations with chemical riddle foods and they have no conscience, SO WHY SHOULD THE CHINESE?

@xharkirae
@xharkirae

hahaha I like the buckstar coffee!

Vsaxena
Vsaxena

ROFLOL @ Adidos, Sonia, and Gillehe! Great article!